Monthly Archives: August 2011

UK speaker’s at Publishing Next conference

CinnamonTeal Publishing, a division of Dogears Print Media Pvt. Ltd, is organizing Publishing Next, a two-day Conference on the future of publishing on 16 and 17 September 2011 in Goa. 

Publishing Next is being supported by the British Council who is actively involved in promoting creative entrepreneurship (www.britishcouncil.org.in/yce) in India through programmes that share the UK’s expertise and experience of developing the creative economy and by supporting ecologies within which it can flourish. 

The UK speakers at the conference include:

Elin Haf Gruffydd, Director, Mercator Centre University of Aberystwyth

Elin is the Director of the Mercator Institute for Media, Languages and Culture, a research institute based at the Department of Theatre, Film and Television Studies at Aberystwyth University that specialises in the fields of media, publishing, communication and translation, with a particular expertise in multilingual contexts. Elin is Senior Lecturer in Media and Creative Industries (undergraduate and postgraduate studies) and Director of Knowledge Transfer and Enterprise at the same department. Digital Creative Economy, is currently a strong research focus for Mercator and Elin is supervising several PhD projects in this field. Mercator is coordinator of the Minority Languages Media Research Network and is home to the Wales Literature Exchange (http://www.walesliterature.org) and Literature Across Frontiers (http://www.lit-across-frontiers.org/) and is one of the key partners in Mercator Network of Language Diversity Centres www.mercator-research.eu.

James Bridle, Owner and Director, Bookable

James pushes the boundaries of literature through creative technology. He is the director of Bookkake, a technology-led publisher of classic transgressive literature. He is also the developer of bkkeepr, a social reading application, and London Lit Plus, an open-source literary festival. He writes about literature and technology at http://booktwo.org, and has edited and written for numerous publications, online and off. James was one of the finalists of the UK YCE Publishing Award 2009.

Michael Bhaskar, Digital Publishing Director, Profile Books

Michael (www.michaelbhaskar.com) is currently Digital Publishing Director at leading independent publisher Profile Books (www.profilebooks.com). He is responsible for spearheading their digital strategy, ebook program and digital business development in creating new products and platforms. Whilst there he has produced games, apps and created a commercially successful digital publishing program. Previously Michael was Digital Editor at Macmillan, where he worked on their large and profitable ebooks program, a Facebook app and several iPhone apps amongst other innovative projects, and wrote for The Digitalist blog. Over the past few years Michael has written extensively on digital publishing. He regularly lectures at publishing university courses around the UK and has recently completed a paper for the journal Logos.  He has worked at the literary agency Rogers, Coleridge and White, reviewed books at The Daily Telegraph and worked for an economics research firm, as well as building websites like www.quikqr.com, a 2-d barcode generator. 

Oliver Brooks, Co-founder, Completelynovel

Oliver is the co-founder of a team made up of web technologists working in the book publishing space. They work on the following two projects: ValoBox.com (www.valobox.com) is a pay-as-you-go eReader powered by social commerce.  The pay-as-you-go micro-purchase system means any part of a book can be accessed with a single click. The system is 100% HTML5 so can be used from any device with a web browser and the content can be anything you can put on a website (audio, video, games, and interactive elements). Social retail (peer-to-peer selling) eliminates the traditional expensive retailers. This means if a user shares a link or embeds a ValoBox in their website/feed or mobile app they will receive 25% of proceeds. The direct link means publishers get live analytics such as which parts of their books are most popular. CompletelyNovel.com (www.completelynovel.com) is a unique publishing hub combining a publishing community with powerful publishing tools such as print-on-demand and social media promotion. Authors and publishers can create, distribute and promote books and interact with their readers. The system is designed to make the complicated publishing process simple and affordable enough for anyone to use.

Gavin Summers, Digital Services Manager, Hodder Education

Gavin is the digital project manager for Hodder Education (www.hoddereducation.co.uk), a leading educational publisher in the UK working on a wide range of digital products, including online applications (e.g. Dynamic Learning and Practise Every Question), ebooks, interactive whiteboard materials and smartphone applications. As a side project, he is the founder of BookMachine , which in addition to building a valuable network of publishing professionals, is also an experiment in how movements can be created around a brand through creative use of social media tools.

Titash Neogi, Founder, Sievelogic Software

Titash won the India YCE Interactive 2011 award. He built Bibkosh (www.bibkosh.com) a knowledge curation platform that allows academics, students and professionals to create, curate knowledge and collaborate. He will be discussing the potential of http://themeefy.com as a marketing tool for publishers.

Prathibha Sastry, Head of Publications, Jinibooks (www.jinibooks.com) and Co-founder of JiniLabs (www.jinilabs.com)

Pratibha won the India YCE Screen award in 2008. At that point she was the Managing Director, Editor and Publisher of South Movie Scenes, a platform for the film and entertainment industry. She will be participating in the panel discussion Where is Digital Books Headed?

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Publishing Next

CinnamonTeal Publishing, a division of Dogears Print Media Pvt. Ltd, is organizing Publishing Next, a two-day Conference on the future of publishing on 16 and 17 September 2011 in Goa. 

Objective
Driven by factors such as the Internet and readers’ and authors’ need for instant gratification, the publishing industry today is witnessing seismic shifts in its profile. The changing landscape, one filled with technological innovations that occur with alarming regularity and one that, in turn, fuels large expectations from readers, makes it imperative that the publishers’ community not only move with the times but even bet on the future.

Almost all aspects of the publishing cycle, including the creation, development, production, distribution and marketing of books have been affected by new phenomena such as social media marketing, “enhanced” books and business process outsourcing.

Targeted towards authors, illustrators, literary agents, publishers, librarians, policy makers, online bookstores, social media marketers the conference intends to understand this changing environment, where the industry might be headed in the future and help those involved meet the challenges that these changes might pose. 

The conference will include the following sessions:
·       Where are Digital Books headed?
·       The Impact of Alternate Publishing
·       Book Marketing in the age of Social Media
·       Publishing Houses of the future
·       Managing the translation market
·       Copyright Issues in Publishing

Publishing Next is designed to be a networking platform to facilitate the trade of publishing rights, encourage dialogue between publishers and vendors and organize workshops on the technical aspects of social media marketing and digitization of content.

Speakers at the conference from India will amongst others include:

- Kiruba Shankar, CEO of Business Blogging. Ambassador at TEDx
- G. R. Raghavender, Director (Copyright & Book Promotion), MoHRD, Government of India
- Nilanjana Roy, Literary Critic and Columnist
- Kailash Balani, President at Federation of Booksellers & Publishers Associations in India
- Kinjal Shah, COO of Crossword Bookstores
- Ramu Ramanathan, Editor, Printweek India
- Rubin D’Cruz, Director, Kerala State Institute of Children’s Literature

Speakers & participants at the conference from the UK will include:

- Elin Haf Gruffydd, Director, Mercator Centre University of Aberystwyth
- James Bridle, Owner and Director, Bookable
- Michael Bhaskar, Digital Publishing Director, Profile Books
- Oliver Brooks, Co-founder, Completelynovel
- Gavin Summers, Digital Services Manager, Hodder Education

Publishing Next
is being supported by the British Council who is actively involved in promoting creative entrepreneurship (www.britishcouncil.org.in/yce) in India through programmes that share the UK’s expertise and experience of developing the creative economy and by supporting ecologies within which it can flourish. 

CinnamonTeal Publishing (www.cinnamonteal.in), established in 2007, pioneered the business of providing publishing services to authors and trade publishers in India. Located in Goa, they have catered to customers in 18 countries and have published books across genres and in 9 languages. In 2010, Leonard Fernandes, co-founder of CinnamonTeal was awarded the British Council’s YCE Publishing Award for being “grounded and well aware of the practicalities of [the] business, well researched and open to ideas.”

The award, Leonard says, “was timely because  it endorsed the fact that self-publishing is indeed a legitimate form of expression at a time when the idea of self-publishing is itself hotly debated.” Following that he participated in the panel discussion, Digital Publishing Innovation in New Markets at the London Book Fair in April this year.

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