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Young Creative Entrepreneur Awards in India

There wasn’t enough recognition and understanding of creative entrepreneurship in India and more so in 2005, when we launched the inaugural design and publishing entrepreneur awards. Since then, we’ve expanded our portfolio to offer the entire suite of awards to include music (2006), screen (2007), fashion, interactive (2008) and performing arts (2009).

By 2009, India was the only country to have done all International YCE awards including design, fashion, music, screen, interactive, publishing and performing arts. 

India was the market focus country for all UK YCE awards in 2008 – 2009. 35 young British creative entrepreneurs took part in the programme, travelling to Indiato take part in sector-specific study tours.  

India has won international awards for Publishing, Design, Music and Interactive and received special commendation for Fashion. 

Today, the programme has reached out to over 1000+ entrepreneurs across the sectors making India’s network of creative entrepreneurs the largest within the International YCE community. 

Over the years there have been 208 finalists, 47 India winners and 4 International winners (Publishing, Design, Music, and Interactive). We have been able to identify the talent and nurture it to give them a platform to take their businesses to the next level.   

Currently there are 2050+ members on the YCE India page on Facebook.

The 2010 YCE winners were featured on CNBC TV18’s programme Young Turks http://vimeo.com/ibritishcouncil/yceoncnbc 

The 2011 YCE awards night was featured on CNBC TV18′s Young Turks Buzz http://www.moneycontrol.com/video/specialvideos/ytbuzzyoungsparksallwalkslifebattleitout_568313.html?utm_source=Article_Vid

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International Young Creative Entrepreneur (YCE) Award Programme

An Overview – what is YCE?

  • YCE identifies and connects a global network of innovative emerging entrepreneurs in the creative and cultural sector.
  • It champions those who find new ways to take creative work to audiences and communities – e.g. new models of production, distribution, value – and highlights the wider social, economic and cultural benefits in doing so.
  • It is about demonstrating leadership to develop the creative sector and cultural market.
  • YCE presents opportunities for networking, skills sharing and development, peer learning, resources, and inspiration.
  • Above all, YCE is a mindset. It’s about taking risks, seeing opportunities and doing something one is passionate about.

Objectives

  • Creative entrepreneurs are primary agents in the dissemination of new creative ideas and cultural experiences. As such they are multipliers in the context of cultural relations.
  • To extend both the understanding of what local audiences are interested in and looking for and how to engage those audiences with new ideas. The YCE network provides vital intelligence that allows shaping the local offer more effectively.
  • To develop useful relationships with entrepreneurial individuals who present new ideas for partnership, collaboration and potentially new funding streams to take forward relationships/projects with greater local relevance and sustainability embedded in them.
  • Through wider engagement and nurturing, investment in this programme and the opportunities that arise from it, this network of YCEs has become a central vehicle for the cultural relations agenda, not just in the arts and creative economy, but a wider engagement that links many strands of British Council activity purposefully together.

Outputs 

A cadre of innovative international entrepreneurs engaged with the UK

leading to:

  • Better market understanding about the creative and cultural economy in the UK and participating countries and improved cultural relations

leading to:

  • The flow of more cultural work between the UK and participating countries

through:

  • The development of a more skilled and entrepreneurial creative sector around the world, with a healthy independent sector able to fund new cultural activities and creative business, with the interest and abilities to work internationally
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